When you make a business, you get to make a little universe where you control all the laws. This is your utopia. When you make it a dream come true for yourself, it’ll be a dream come true for someone else, too.
No business plan survives first contact with customers.
Businesses never go as planned. It’s not always necessary to have a vision nor plan.
Persistence is taking on the same challenge with different approaches until it works.
What you want is feedback. People respond positively, you’re on to a winner. If don’t, either re-invent or ditch it.
Hell yeah! Or No.
Saying yes to less is the way out.
Anyone who hasn’t started yet is already falling behind you.
To make a business, multiply 2 components.
The most brilliant idea, with no execution, is worth $20.
The most brilliant idea with great execution worth’s $200,000,000.
Have the confidence to know when your target 1% hears you excluding other 99%. They will come to you because you’ve show how much you value them.
There will always be a bad seed.
It’s unfair to punish all your customers because of one person.
Put a little personal touch.
For example, in the Email From section. “CD Baby loves (customer name)”
It’s about being, not having.
Trust but verify.
Remember you have to do both when you’re effectively delegating.
$1m business can make you happier than $1b does.
All extra dollars can bring extra stress.